Objectives:

: to develop the monitoring methodology for the Environmental Secretariat of Ceará (SEMA-CE – Secretaria do Meio-Ambiente do Ceará) to communicate with those who submit requests for environmental license approval – communicating the status of the internal progress and collecting opinions on satisfaction with the service – by means of a combination of API with mobile technology.

Highlight:

in progress.

Parameters:

  • Registration: opt-in using the database provided by the client;
  • Audience: 640 users who requested licenses from SEMA-CE;
  • Phraseology: three one-way text messages (SMS), with 200 contacts from the target group; Voice Response Unit calls lasting for 2 minutes;
  • Incentives: No incentives.

MGov solutions:

  • Automated interactive communication by VRU and SMS.

Main results:

  • In progress.
 
 

Fala, Agricultor! (Speak, Farmer!)

Objectives:

to document the effects of the drought on family farmers in the arid interior of Ceará, comparing the progression of vulnerability indicators between those having Garantia-Safra (Harvest-Guaranteed) insurance and those without. In addition, the research assessed the impact of the information interventions on their production decisions.

Highlight:

data was collected and forwarded to the Secretariat, which is analyzing the results.

Parameters:

  • Registration: Face-to-face, with support material produced by MGov, by extension officers from The Technical Assistance and Rural Extension Worker Company (EMATERCE) based in local offices;
  • Audience: 5000 family farmers, distributed in the 20 municipalities of the dry interior of the State of Ceará;
  • Phraseology:35 questions, repeated in three rounds between May and December, on the impacts of the drought on income, consumption and vulnerability indicators, and on access to state programs for agricultural development;
  • Incentives:up to BRL6.00 per month pre-paid cellphone credit for completing the calls to the end.

MGov solutions:

  • Voice Response Unit calls;
  • Weather information and average prices sent by SMS.

Main results:

  • Data was collected and forwarded to the Secretariat, which is analyzing the results.
 
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