Online Platform

Objectives:

to assess the impact of accessing the Stoodi platform on the individual who has little interest in contracting the plan offered by the company.

Highlight:

In progress

Parameters:

  • Parameters: by email, online;
  • Audience: students attending secondary school;
  • Phraseology: simulated with a small introductory questionnaire about using the platform;
  • Incentives: BRL8.00 voucher for use in Cultura bookshops for completing the survey.

MGov solutions:

  • The users were divided into a control group and an intervention group;
  • Preparation of an online questionnaire.

Main results:

  • In progress.
 
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